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Archive for the ‘Uncategorized’ Category

2010 Stanford GSB: State of the School

09.03.2010 · Posted in Uncategorized

Latest “State of the School” note is out from Dean Saloner. In my mind, he’s doing a pretty fine job in his first year as Dean—I think most of us don’t notice it’s his rookie year, other than the fact that it was Bob Joss who spoke at our original admit weekend back in 2009. ...

Business Casual startup

07.02.2010 · Posted in Uncategorized

Everyone I run into this summer seems to be starting a company. Just had burgers with another friend who’s starting to market business casual attire—which is brilliant, because it’s pretty difficult to find that stuff when you’re searching online. If your regular attire isn’t cutting at work these days, check out Bcasual.com:   Our Mission ...

How to Crash Parties using Social Media

01.29.2010 · Posted in Uncategorized

[by Ian Tien, cross posted on WorkPlayLove.com and PowerOfSocialTechnologies.com] To attend the Sundance Film Festival, I had to unfortunately miss @aaker’s Power of Social Technologies class. Transforming truancy into opportunity, I got to write up a special assignment: Reflect on the use of social media channels applied to a real world experience—specifically, select a number ...

Virality bootcamp for Stanford MBAs

01.20.2010 · Posted in Uncategorized

@JulioV @esbaker @wync @kabbenbock @Jeff @coveroo @plancast hold Virality Bootcamp at Stanford. The talks helped the teams running social media marketing projects get a sense of frameworks and strategies for launching their own viral campaigns. My personal takeaways Viral Factor = X * Y * Z (if 1 > then it’s viral) X – Conversion ...