Thanks to everyone who sent feedback on my previous post on whether I should run for eClub leadership. Really appreciate the kind encouragement and thoughtful feedback to consider, e.g. doing more for entrepreneurs in non-tech endeavors, connecting with the d.school, and other excellent points I’m incorporating for a future post. Yesterday I met with teams ...
Entrepreneurship club elections are coming up and I’m considering running for co-president. The Stanford GSB eClub is one of the largest organizations on campus, and one of the nation’s oldest organizations for the kind of work it does: The current leadership set a high bar: top shelf eWeek, BBLs, treks, dinners, and a host of ...
Former president of Warner Brothers, producer of Batman Returns, two-time Oscar-winning director and head of content and distribution at Hulu—what do they have in common? Each was kind enough to speak at a panel on Film, Television and Video I co-chaired at Stanford’s Future of Media Conference, which got written up in Forbes this month. ...
While business school rocks, one of the my favorite courses this quarter is in computer science. In CS 294H, Sep Kamvar and Jeffrey Heer teach social software design principles (e.g. tips for online dating) to teams of 2-4 developers building apps over 10 weeks. This quarter, buddy Neema Moraveji and team built out LineHive—a site ...
Dan Greenburg from Sharethrough shares the Art of Video Storytelling at Stanford. My top takeaway: Persuasion happens with one of 6 levers—Pleasure, Pain, Hope, Fear, Belonging, Rejection. If it’s not one of these, it’s probably not working. Favorite example today (on hope): Template from Dan on creating compelling videos: Goal – What are you trying ...
@charleneli, co-author of Groundswell speaks on social media at Stanford GSB social media class. This was a treat, as I’ve followed Charlene Li’s work at Forrester. while at Microsoft. My personal takeaways: Trend is to quantify value of social media investments (e.g. customer lifetime value) “We tend to overvalue the things we can measure, ...
Stanford business school lectures are cancelled today on account of midterms so I went to the law school to check out Capital Markets (LAW 590), taught by award-winning law school prof Joseph Grundfest, former commissioner for the SEC. Observations: Law school distinctly different dynamic from the business school Discussion around derivative contracts had no numbers ...
In addition to Jennifer Aaker’s Power of Social Technology class at the Stanford Graduate School of Business, I’m also taking a course on designing social software led by Sep Kamvar and Jeffrey Heer in the computer science department. Today we reviewed research in onboarding newcomers to a social network. Lots of talk about Facebook research ...
Tweeter @tristanwalker and VC @jeffclavier speak at Stanford today. @tristanwalker (right), 2nd year GSB student, discussed his work at foursquare—location based mobile social gaming app winning over Pepsi, Bravo, and loads of brand marketers and content providers. He spent last summer at Twitter writing up their business guide and picked up 315K Twitter followers since ...