Work Play Love Stanford MBA Survival Guide

Business Casual startup

07.02.2010 · Posted in Uncategorized

Everyone I run into this summer seems to be starting a company. Just had burgers with another friend who’s starting to market business casual attire—which is brilliant, because it’s pretty difficult to find that stuff when you’re searching online.

If your regular attire isn’t cutting at work these days, check out Bcasual.com:

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Our Mission

Bcasual.com was created to make it as easy as possible to find business casual clothing for any occasion. Our goal is to help people all over the world find the best business casual clothes possible. We strive to be the authority on business casual attire by offering valuable advice about what kind of business casual clothing is appropriate for any setting and then by recommending specific pieces of clothing that are appropriate. Bcasual.com makes shopping for Business Casual Clothes as easy as it can get.

Our Values

  • Customer First

  • Do a Good Deed Daily

  • Have a Great Day

  • Pet Friendly

Our History

The idea for Bcasual.com was conceived when the site’s founder, Jim, was forced to find a new pair of pants to wear to a meeting with potential investors. After moving across the country and then staining the only pair of decent khaki pants he brought with while golfing the weekend before, Jim had to find a new pair of pants quickly. Immediately jumping to the internet, the source of all answers, Jim hoped to find advice about the perfect pair of pants to wear to his meeting. Not wanting to look too casual or formal, he had hoped to easily search for and find the perfect pants for the occasion. Unfortunately, the search was far more difficult than he expected.

Faced with conflicting information, advice websites without actual product recommendations and retail storefronts with products but no advice, Jim eventually became frustrated and went to a real-life shopping mall. As you can imagine, his experience in the mall was even worse. With seemingly hundreds of stores offering men’s clothing, he had no idea where to begin. On top of that, add the crowds, lines, hassle of parking, unhelpful sales people, enormous selection, stock outs of his size….it was then that Jim knew there had to be a better way and the idea for Bcasual.com was born.

Bcasual.com was created to solve the problem’s mentioned above and make it as simple as possible to find business casual clothing and advice. Reflecting back on when he had to buy clothes for his first job and all the times he had to supplement his wardrobe throughout his business career, Jim knew a great website like this could help people all over the world find the business casual clothing they need.

Living up to that initial idea, we strive to be the authority on business casual clothing. Offering advice about what kind of business casual clothing is appropriate for any setting and then recommending specific pieces of clothing, Bcasual.com makes shopping for Business Casual clothes as easy as it can get. We hope the site helps you with your clothes shopping as well.

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